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Software Management – Two Divergent Systems

Software Management – Two Divergent Systems. Implementation Management
Can be effectively motivate by bonus
Can be more easily estimated as uncertainty factor is low
Can be quota driven
Is Project Driven for Delivery Commitment
. Creative Management
Must be inspiring
Must yield artistic control
Must clearly communicate: 
the why, 
The value propositions, and 
Meaningfulness of the work
Is Product Driven for Market Impact. Software Management is 2/3rds Creative Management, 1/3rd Implementation Management. Strong software execution is best understood as curling; yet, there’s a tendency to drive it like chariot racing
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